LUCAS STÅL-MADISON ed il suo nuovo video

LUCAS STÅL-MADISON è uno skier favoloso: stile, alternativo e pieno di creatività che regala emozioni su ogni campo… dallo snowpark fino alla neve fresca!

scritto da Luca Minigher

Lucas è uno degli skier più speciali di quest’epoca: creatività è la parola che lo descrive meglio e che caratterizza il suo stile di sciata.

Questo nuovo video, in collaborazione con una nuova compagnia di macchine elettrice, vi lascerà senza fiato!



Ecco le parole di Lucas: “I wanted to experiment with the idea of traveling to skiing with an electric car as the only means of transportation. I also wanted to prove that you can get really good footage and do amazing projects with really low carbon footprint. Sweden has a goal to have a carbon free transportation fleet by 2030 and EV’s will obviously have a huge play in that transition. The video is filmed during a 3200km/2000miles road trip around the Swedish mountains and is a little “slap in the face” to those who say longer winter trips with electric cars are not possible 😉 Global temps are rising, winters are getting shorter and skiers are the first ones out the door in this race against climate change. This is a contemporary ski video not only because of the creative skiing and video making but also because sustainable ski trips is a hot topic within the winter sports community and because electric cars is the definition of “new wave”.”


Buona visione!


Potrebbe interessarti anche